Richard Carter FCMI MAICD PhD MBA CMgr
Co-Founder | Organisational Psychologist | Non-Exec. Director
For over 30 years, I have worked as a management educator and leadership development consultant in Business Schools, Consultancies and Not-for-Profits in Australia, USA, Canada and the UK. Co-founding SWITCH fulfils my lifelong dream of giving managers and leaders access to the skills, knowledge and confidence they need to thrive. My approach to pedagogy is strongly influenced by social cognitive theory and its core principle of self-efficacy beliefs.
Digital technology provides an amazing opportunity to bring my dream to fruition. I’ve published articles in leading organisational psychology, HRM and education journals and blog regularly on digital education, management and leadership issues.
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Mission, Vision & Values
Switch Education was founded on the belief that leaders often know WHAT to do – they simply lack the confidence and personal agency on HOW to do it effectively to reach attainable goals.
Unlocking our potential as leaders as we enter the second quarter century of the new millennium requires us to adopt a cognitive psychology approach to behavioural change. We need to replace the behavioural psychology approach that so often still dominates leadership development.
Our goal at Switch is to help leaders empower themselves and others by boosting their self-efficacy beliefs on the fundamental leadership behaviours needed to be effective in an AI-enabled world. Leaders benefit from:
- Becoming more confident in their competence to undertake a challenging task. This requires behaving differently from previously.
- Recognising their capacity for this change through the power of human agency;
- Setting realistic, achievable goals on the journey to be an effective leader in the contemporary work environment, where a premium is placed on human interaction.
Our transformational approach is called “Efficacious Leadership”. It acknowledges the importance of boosting self-efficacy beliefs in the leadership behaviours leaders want to adopt, improve or tweak while concurrently letting go of the leadership behaviours that may hold them back.
We deeply believe in the power of efficacious leadership to create happier, healthier, sustainable organisations which can transform the world. We look forward to leaders joining us to learn how they can develop with efficacious leadership.
SWITCH Collaborations
CMI Approved
Chartered Management Institute
LMAP Inc.
Personality Assessment
Cassandra Leibinger
MEd | Co-founder
